15 Amendments of Pilar AYUSO related to 2012/2077(INI)
Amendment 11 #
Motion for a resolution
Recital G
Recital G
Amendment 12 #
Motion for a resolution
Recital H
Recital H
Amendment 23 #
Motion for a resolution
Recital K
Recital K
K. whereas the EU farming and food sector can become even more competitive at the global level if it is successful in exporting good examples of sustainable farming practices, as well as its productable to promote European food diversity, as well as the European model of production, which is subject to high standards with regard to quality, safety, animal welfare and environmental sustainability, etc., thus encouraging other farming powers to adopt this model with a view to establishing equitable production conditions and fair commercial competitiveness;
Amendment 25 #
Motion for a resolution
Recital L
Recital L
L. whereas the Council, in its December 2011 conclusions on agricultural promotion policy, states that ‘promotion actions should also be carried out to promote the potential of local farming and short-chain distribution’ and that these actions should be included in rural development programmes, as already proposed by the Commission;
Amendment 26 #
Motion for a resolution
Recital L a (new)
Recital L a (new)
La. whereas it is necessary and important to provide sufficient instruments for a policy that will foster European farming and food promotion and contribute to the competitiveness of the farming and food sector, deriving benefits from the diversity, value-added and quality of its products;
Amendment 27 #
Motion for a resolution
Recital L b (new)
Recital L b (new)
Lb. whereas there is an indissoluble link between European farming and the food industry that processes 70% of agricultural raw materials and sells food products, in which 99% of European food and drink businesses are SMEs and more than 52% are located in rural areas, making them economic and social drivers in Europe's rural environment;
Amendment 41 #
Motion for a resolution
Paragraph 3
Paragraph 3
3. Believes, however, that the rationale forobjectives of EU promotion policy needs to be better defined in order to provide it with a clearer identity; stresses that promotion activities should focus omust be clearer and adequately defined; stresses that promotion activities should cover all agri-food products that meet European quality stand highly localised food products, rather than on basic agricultural productards, since this will contribute to the efficiency of promotion activities and respond to consumer demands;
Amendment 48 #
Motion for a resolution
Paragraph 6
Paragraph 6
Amendment 73 #
Motion for a resolution
Paragraph 8
Paragraph 8
8. Believes that (without leading to discrimination against other products) it would be useful to take into account and foster quality products are those that are linked to specific production methods, geographical origins, traditions or cultural contexts, and notes thatfor which schemes to protect thesem already exist in the form of PDOs, PGIs, organic products or TSGs; calls for a new ‘local farming and direct sale’ scheme to cover local quality products intended for consumption in the region where they are produced;
Amendment 75 #
Motion for a resolution
Paragraph 8 a (new)
Paragraph 8 a (new)
8a. Takes the view that the indication of European origin should prevail as the main identity in all promotion and information activities, both in the internal market and in third countries; takes the view that an additional indication of national origin could be considered in third countries where that identity is strong and where it helps to highlight diversity in the supply of food products;
Amendment 77 #
Motion for a resolution
Paragraph 8 b (new)
Paragraph 8 b (new)
8b. Stresses that, as regards private brands, it is vital to seek a balance between generic promotion and brand promotion that will help make promotional campaigns in third countries more efficient; supports the Commission's view that brand names can have a leveraging effect on this type of activity, where it is natural to complement generic promotion by bringing together economic players through the promotion of products and brands, thus having a greater impact on importers and consequently on consumers; considers, further, that including private brands in promotion activities will result in businesses being more interested in participating, and it should be borne in mind that, in the end, it is these businesses that co-finance such measures;
Amendment 88 #
Motion for a resolution
Heading
Heading
Amendment 89 #
Motion for a resolution
Paragraph 12
Paragraph 12
Amendment 93 #
Motion for a resolution
Paragraph 13
Paragraph 13
Amendment 96 #
Motion for a resolution
Paragraph 14
Paragraph 14