Activities of Emma McCLARKIN related to 2010/2052(INI)
Shadow reports (1)
REPORT Report on the impact of advertising on consumer behaviour PDF (220 KB) DOC (138 KB)
Amendments (8)
Amendment 8 #
Motion for a resolution
Recital B
Recital B
B. whereas itsome advertising practices may nevertheless have a negative impact on the internal market and on consumers (owing to unfair practices, intrusion into public spaces and the private arena, targeting of individuals, entry barriers and distortion of the internal market),
Amendment 74 #
Motion for a resolution
Paragraph 13
Paragraph 13
13. Emphasises the risk presented by companies that are both content providers and advertising saleshouses (owing to the potential forfact that protection from the cross-referencing dataof collected in the course of each of these activities); calls on the Commission to ensure that different levels of data collection are kept wholly separatedata is already covered in existing legislation (Date Protection Directive 95/46/EC) and that further efforts to enact legislation in this area will only create a duplication of existing laws;
Amendment 79 #
Motion for a resolution
Paragraph 15
Paragraph 15
15. Stresses the need for consumers to be informed fully wheon they accept advertising in exchange for discounts based on behavioural marketing techniques use of internet- based advertising;
Amendment 95 #
Motion for a resolution
Paragraph 16 – indent 7
Paragraph 16 – indent 7
– developinvestigate the possibility of establishing an EU website labelling system, modelled on the European Privacy Seal, certifying a site's level of data protectioncompliance with data protection laws; this investigation must include a thorough impact assessment and must avoid duplication of existing labelling systems;
Amendment 96 #
Motion for a resolution
Paragraph 16 – indent 8
Paragraph 16 – indent 8
– restrict online alcohol advertising to the websites of industry professionals, local authorities and tourist offices, while prohibiting intrusive advertising practices;deleted
Amendment 122 #
Motion for a resolution
Paragraph 18
Paragraph 18
18. Calls for children's specific interests to be free from targetedon advertisers to avoid creating segments designed specifically to target children, in the framework of interest- based online advertising;
Amendment 128 #
Motion for a resolution
Paragraph 20 – indent 4
Paragraph 20 – indent 4
– insert the words "behavioural advertisement" into the relevant online advertisements, along with a window containing a basic explanation of this practiceurge the online advertising industry to develop means to inform users on how internet-based advertising works, to signal when advertising is delivered using this method and to provide users with the possibility to easily access disclaimer information;
Amendment 131 #
Motion for a resolution
Paragraph 21
Paragraph 21
21. Calls on the Member States to encourage national authorities and/or self- regulatory bodies to conduct information campaigns designed to alert SMEs to their legalinform consumers and SMEs in order to increase their awareness of their rights and obligations in respect of advertising;